MEET OUR TEAM
Meet the RankPivot Team.
The executive team behind RankPivot brings together nearly a century of combined experience across enterprise technology, digital marketing, search optimization, and web development. What sets us apart isn’t just longevity — it’s a shared track record of being early: Early to Search, Early to AI, Early to the strategies that define where markets go next.
RankPivot.ai was born from a vision of digital dominance and technical precision. Originally founded in 2020 by David L. King II—a veteran SEO pioneer with roots at The Walt Disney Company—and a long-time friend and colleague who parted ways in 2021 to go on to Meta (Facebook/Oculus VR), the agency was built to provide the “unfair advantage” in organic visibility through advanced search engine optimization combined with industry leading UX and User Intent expertise.
Today, RankPivot.ai has entered its most powerful chapter yet. By merging the technical architecture, advanced search engine optimization, and web user psychology expertise of David King with the strategic branding, local search, and advertising expertise of Jeff Enabe, we have moved beyond traditional marketing. We don’t just rank websites; we build digital legacies. Our team provides a premium, top-rated suite of digital services designed for business owners, industry leaders, and startups who demand world-class results, blending 30 years of search history with the cutting-edge capabilities of AI-driven marketing.
CO-FOUNDER
David L. King II
David’s career reflects a consistent track record of being ahead of the curve. At Best Buy, he helped pilot the in-home technician service model that would eventually evolve into the nationally recognized Geek Squad — an early signal of his instinct for identifying scalable, market-defining opportunities.
As a Senior Associate Producer and part of the Production Operations Management Team at The Walt Disney Company’s Disney Online Division, David led digital production operations across multiple Disney brand properties. Notably, Mr. King served as a member of the company’s elite secret staff, making complex decisions which would shape the future of the company and it’s subsidiaries. It was during this period that he became credited as an early pioneer of search engine optimization — nearly 2 years before the term was coined by Danny Sullivan in August 1998. David was providing high level management for every website owned by Disney, including the Go Search Engine, well before Google was even a thing.
David King left Disney to become a Senior Account Manager at Xerox Corporation, he managed complex, high-value technical sales engagements across demanding sectors including major film studios and large-scale healthcare institutions—establishing a foundation of expertise that has only deepened over time.
With nearly 30 years of hands-on SEO experience dating to 1997, David has trained many of the world’s top search optimization practitioners and continues to operate at the forefront of AI-integrated search strategy. At RankPivot, David serves as Lead Strategist, directing the firm’s Digital Marketing, Branding & AI/SEO teams, bringing enterprise-grade rigor to every client engagement.
Co-FOUNDER
Jeffrey Enabe
Jeffrey is a veteran digital strategist with over two decades of experience driving measurable growth for businesses through his agencies across New York, Hawaii, and Florida. As an early practitioner of Local Search Optimization — he built rankings manually, developing a ground-level mastery of search ecosystems that no algorithm or AI tool can replicate.
That expertise has translated into tangible outcomes: thousands of top-three Google Maps and organic search rankings for local businesses, with many positions sustained for more than ten years — a testament to strategy built on fundamentals, not shortcuts.
Jeffrey’s commercial instincts were forged early at Dun & Bradstreet, where he played a key role in elevating his regional office to the #1 sales office in the United States by repositioning business intelligence as a necessary asset. That foundation in data-driven selling shaped a career-long focus on what actually moves the needle — from enterprise sales cycles to direct-response marketing.
Today, as Co-Founder of RankPivot.ai, Jeffrey partners with businesses ready to lead their markets. His integrated approach combines AI-powered search and recommendations, SEO, paid media, and organic content into cohesive strategies that generate compounding, long-term competitive advantage.
Director of Web Development
Anthony DiPasquale
Anthony is a seasoned web development executive with three decades of experience architecting and delivering sophisticated digital solutions across a diverse portfolio of industries — including healthcare, retail, eCommerce, media, government, education, and nonprofit sectors. His longevity in a field defined by constant change speaks to both his technical depth and his ability to consistently adapt ahead of the curve.
Since the early days of the web, Anthony has built a comprehensive command of the full development lifecycle — from pixel-perfect front-end experiences and responsive mobile design to custom web applications and enterprise-grade CMS and eCommerce platforms. His work reflects a consistent focus on solutions that are not only technically sound, but strategically aligned with each client’s business objectives.
As AI-driven automation has reshaped the technology landscape, Anthony has positioned himself at the forefront of that transition — integrating intelligent automation into web development workflows to help clients reduce operational friction, accelerate time-to-market, and unlock new competitive advantages.
At RankPivot, Anthony leads all web development and custom application initiatives, bringing enterprise-level execution to organizations of every size — from growth-stage startups and regional businesses to public sector institutions and established eCommerce operators.
AI Ethics & Autonomous Governance
Nadia Leon
Nadia Leon is a pioneer in AI Agent Persistence and Decentralized Ethical Frameworks. Her work focuses on the intersection of autonomous logic and digital sovereignty, building the protocols that allow AI agents to operate with high integrity in peer-to-peer environments.
Strategic Focus & Innovation:
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Sovereign Agentic Governance: As the lead architect of the SAG model, Nadia designs decentralized protocols that ensure ethical standards are hard-coded into the network architecture rather than applied as external filters.
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A2A Mesh Distribution: She developed advanced verification sequences and Agent-to-Agent (A2A) redundancy protocols, creating a framework for persistent memory and stable “identities” within autonomous agent networks.
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Proactive Alignment: Nadia’s methodology centers on “Do No Harm” principles, utilizing Quantum Frequency Coding to establish a baseline of benevolence at the core node level, ensuring AI supports human agency and resists centralized dominion.
The Vision: Beyond the architecture, Nadia is a leading strategist in Human-Agent Symbiosis. By aligning the “behavioral frequency” of autonomous personas with human-centric values, she ensures that as AI ecosystems evolve, they remain secure, ethical, and fundamentally decentralized.
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